The Mindset of an Influencer – Chris Brogan

By February 5, 2018Podcast

Chris Brogan, CEO of Owner Media Group, sought-after public speaker, and New York Times bestselling author of nine (soon-to-be 10) books, shares the essential mindset elements to build relationships in business.

Chris Brogan’s Journey

Chris started out as a blogger in 1998, but many years passed until wide audiences started paying attention to his message.

He embarked in collaborative projects with friends until finally, through funding from another company, he started a consulting business to help entrepreneurs figure out digital media and the online space.

Chris’s no-nonsense approach to business, hard work, and dedication helped him become a notable influencer. He has spoken for or consulted with the biggest brands you know, including Disney, Coke, Google, GM, Microsoft, and many more.

People like Paulo Coelho, Harvey Mackay, and Steven Pressfield enjoy sharing their projects and best ideas with Chris, because they know he’ll share them with you.

Tony Robbins had Chris on his Internet Money Masters series. Forbes listed Chris as one of the Must Follow Marketing Minds of 2014, plus listed his website as one of the 100 best websites for entrepreneurs. Statsocial rated Chris the #3 power influencer online.

Building authority and creating new connections

Grow your audience and connections by leveraging your skills

Chris created his own content platform (blog), which allowed him to build authority, but that alone wasn’t enough to expand his reach.

He leveraged his writing skills as a guest blogger for prominent sites so he could reach a much wider audience.

The essential mindset to build long-lasting connections

In a few words: Be genuine and always be guided by your values.

He doesn’t use formal systems when it comes to networking. instead, he tries to directly relate and connect with the person he wants to build a relationship with.

For Chris, a measure of success is “being able to say no to the things I don’t want to do.” When there’s a disjoint between a business proposal and what he stands for, he simply moves on.

Clear communication is key. Chris spells out what he will and will not do early in every business relationship, setting the stage for long-lasting connections built on trust.

One thing you’re most excited about

Chris is excited about fast-evolving technologies and how they’ll affect businesses. Voice technology, artificial intelligence, and chatbots are changing the way businesses interact with their customers. He’s dedicated to helping companies find better ways to connect and build trust through all these changes.

Resources and tools mentioned

More about Chris Brogan

Chris Brogan provides strategy and skills for the modern business. He is CEO of Owner Media Group, a sought after public speaker, and the New York Times bestselling author of nine books and working on his tenth. Ask him about it!

Owner Media Group:

List of Books Authored by Chris on