[Video] The Simplicity Principle to Grow Your Business

Even though you started your business with passion, excitement, and dreams of doing work you love, you might now feel that your business is running you and your life. You’re overwhelmed, burned out, and always feel like you have to be “on.”

Simplicity Circle Founder Milana Leshinsky fell into the trap of wanting to do it all to achieve the perfect idea of “success.”

She published her first print book, “Coaching Millions”, hosted the world’s very first telesummit, created Recurring Revenue Revolution live event, developed nearly 30 business courses, started and sold a software company, and co-founded JV Insider Circle.

That’s how she made her first million.

But when she finally surpassed seven figures, she didn’t even notice because she was too busy working.

As Milana says, “Most importantly, it (7-figure business) didn’t make me feel any happier or more successful. Angels didn’t sing, the seas didn’t part, and a rainbow didn’t appear. I was always busy, often tired, and even began having panic attacks, which were absolutely scary and debilitating. So instead of celebrating hitting a 7-figure mark, I decided to sell my business and take a sabbatical.

After getting direct feedback from over 500 coaches, authors, and speakers, Milana realized that many of those entrepreneurs also felt drained and trapped by the complexity they had created. They wanted more freedom, meaning, and joy.

That’s how Milana decided to create Simplicity Circle. Her mission is to show you how you can go from feeling overwhelmed, drained, and frustrated to feeling confident, energized, and excited about your business again.

A Simplicity Entrepreneur is someone who:

  1. Looks for ways to grow a business with ease.
  2. Focuses on the essentials that truly matter.
  3. Chooses clarity and focus over chaos and confusion.
  4. Loves the idea of doing less and making more.
  5. Ignores the “noise” and trusts their own inner voice.
  6. Looks for ways to grow and scale a business, while keeping it simple.
  7. Looks for growth strategies that bring them real happiness and joy.
  8. Focuses on removing friction and clutter so that the biggest growth opportunity becomes clear.
  9. Chooses to “overlook” many options and focuses on the one that will make all the difference.
  10. Understands the importance of creating a simplicity-based solution for their customers.

Watch the video interview with Milana where she shares her story and insights on how you can adopt the simplicity philosophy in your business!

Prefer the audio only? Listen on iTunes!

Some of the takeaways from the conversation with Milana:

The evolution of your business

Making the decision to change into an uncertain future is uncomfortable, but instead of focusing on the possible feelings of fear, focus on what’s next and how you can leverage your skills and gifts to create something even better.

The various faces of simplicity

What’s simple for one person might be complex for another. It’s only when you figure out your natural abilities that you’ll be able to align with activities that allow you to grow your business with ease.

The simplicity mindset

Simplicity starts with a new mindset. You’ll need to make a decision to let go of the “have-to’s.” Milana says that there’s a time for working hard (“temporary complexity,”) when you might do something complex because it will result in simplicity in the future. But then, your focus needs to be on what creates the most positive results with ease.

Let go of the 'have-to's' to run your business with ease!Click To Tweet

The simplicity filter

Ignore the noise and trust your own inner voice. What works for someone else (even if they’re so-called guru’s) might not work for you. You have your own interests, goals, passion, natural abilities and super skills. Observe and adopt the “simplicity filter.”

You’ll be able to leverage the efforts that match your super skills–and that’s when you’ll see the best results.

Goodbye to the blame game

Avoid blaming yourself if you try a strategy that didn’t work. Instead, figure out whether your skills are better matched for a different marketing strategy.

Occupation versus natural abilities

Skills assessments are usually geared toward what kind of occupations you would be good at, but Milana’s Simplicity principle allows you to figure out what business strategies would work best for your natural abilities. That’s why she put it all together into an easy-to-follow framework so that growing your business becomes like second nature.

Life and business

Your business is not your life. Your life is your life! Only say yes to projects that make your heart sing.

Your business is not your life. Your life is your life!Click To Tweet

Milana’s favorite quote: “Grow your business not at the speed of light but at the speed of life”

About Milana Leshinsky

Simplicity Circle Founder Milana Leshinsky is creating a simplicity revolution for coaches, authors, speakers and entrepreneurs who want to grow their businesses with ease. Creator of Recurring Revenue Revolution, author of Coaching Millions, co-founder of JV Insider Circle, and an inventor of telesummit, Milana is known as a serial entrepreneur and paradigm shifter by many luminaries. She came from Soviet Ukraine 25 years ago as a classical musician with zero knowledge of the business world, and has built multiple six and seven-figure businesses. Today she’s passionate about showing entrepreneurs how to use simplicity as a growth strategy. Goodbye complexity and overwhelm. Hello simplicity, profits, and ease.

Connect with Milana here: http://www.simplicitycircle.com/

Take Milana’s free 5-min Simplicity Scale Quiz www.simplicitycircle.com/freegift